As part of the modernization for the brand Claudia Sträter, a renewed ‘Empowered By’ campaign was launched in 2022. This impactful campaign introduced fresh identities to the brand by aligning its fashion with influential, independent, and aspirational ambassadors: Anna Drijver, Igone de Jongh, and Natacha Harlequin.
Videographer: Christaan Grammer, Images: Paul Bellaart, Art Direction and Concept: Anouk van der Laan, Creative Production: Liselot Tegel